Alton Towers sets its sights on 2015 with the opening of the Alton Towers Enchanted Village, a new option for guests taking short breaks at the Resort.
‘The Enchanted Village is a new hideaway in woodland at the Alton Towers Resort, with fairytale lodges and luxury treehouses alongside children’s play areas and a brand new themed restaurant featuring family entertainment’.
The Village will house 120 lodges and 5 unique themed luxury treehouses (which will sleep 8), and will be built in a wooded area near the Resort’s other two hotels. Mark Kerrigan, development director at Alton Towers Resort, said:
‘We are delighted to have been given the go-ahead on the Alton Towers Enchanted Village. The new accommodation will further enhance our position as a short break destination and also provide significant opportunities for the local area. We have worked incredibly hard in recent years to grow tourism in Staffordshire and are extremely excited about bringing this new concept to life over the coming months’.
The Village will start construction later this year, and is expected to result in 32 full time and 98 part time positions. The Alton Towers Enchanted Village represents a significant capital investment for the Resort.
The Resort has toyed with the idea of lodges for a number of years, even submitting a planning application in the late 90’s for a similar development. This will bring the Resort’s hotel number up to 3, including the Alton Towers and Splash Landings Hotels.
Elsewhere in the Park, CBeebies Land is nearly ready for its May 24th debut, and the Resort have added an interactive map to their official website, confirming the final attraction lineup. CBeebies favourites such as Nina and the Neurons, Mr. Bloom and Justin will feature, as well as classic characters such as Postman Pat. The popular Squirrel Nutty attraction will be re-imagined as the Get Set Go Tree Top Adventure.
The Park is also offering 10% off short breaks at the Resort, and under-4s go free. This seems a great promotion for families with small children, and Alton Towers is keen to push CBeebies Land and gain a hold in the family market, going against its traditional thrill seeker image.
British actress Denise Van Outen has also made some videos for Alton Towers, which features some behind the scenes footage of the new land:
As you can see, Alton Towers is keen to push the healthy lifestyle and education aspect of CBeebies Land. Stay with Theme Park Investigator as we bring you all the latest news from Alton Towers.
Are you looking forward to CBeebies Land and Enchanted Village? Let us know in the comments! [Updated: May 6th, 2o14 at 00:04 am]